When Steve Michael first arrived to Asheville in 2014, the Pennsylvania native noticed something missing at nearly every bar and brewery he visited: pretzels. "In western Pennsylvania, you can't get away from them," he says. "Down here it seemed odd that we had all these breweries and nobody making hard pretzels."

By January 2016, Michael had launched Asheville Pretzel Co. with business partner Bert LeRiche. "My brainchild was to put the seasoning inside the dough," he says. "That way you didn't have to get it on your fingers."

Products offered through Papa Spud's:
Pretzels, mustard seasoned |

Links:
https://ashevillepretzel.com